By Mark Gurman -
In its on-going quest to re-create the way that people think about viewing television, Apple has proposed a TV ad skipping system for an upcoming service, according to reporter Jessica Lessin. As reported several times over the past couple of years, Apple has been seeking to bring a live (or on-demand) TV service to an upcoming product. However, it is unclear if this will be an entirely new display set or just an enhanced box.
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Apple looking at new products and services that include TV ad skipping
