Study shows an upcoming shortage in elements used throughout many facets of technology 12/07/2013 - 00:00 Modern technology is too reliant on rare materials whose scarcity could drastically set back innovation, a new report has warned. It suggested that as more and more devices are manufactured, supplies of key elements, particularly metals, will be strained. Potential substitute materials are either inadequate or non-existent, researchers said.One scientist called the findings "an important wake-up call". Andrea Sella, of University College London - who was unconnected to the study - told website The Conversation that it was the first time the issue had been explored in such detail.Researchers at Yale University, led by Prof Thomas Graedel, analysed the use of 62 metals or metalloids commonly found in popular technology, such as smartphones.